The argument that market research is essential for business success and growth is no longer an argument: it is a basic fact. Yet despite this, some marketing agencies don’t offer market research solutions to their clients. This is a major strategic error for three reasons:
The good news is that avoiding these pitfalls is not difficult or costly: you simply need to help your clients understand why market research makes bottom-line sense. And you will learn precisely how to do this by downloading our free ebook: “How Marketing Agencies Can Communicate the Value of Market Research to their Clients.”
Written by experienced market researchers, the ebook helps you explain to your clients:
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